If you are interested in learning more about SEO, you should read SEO case studies. The
BrightEdge company specializes in helping organizations in virtually every industry increase
awareness, authority, and trust. By using the BrightEdge SEO case study, organizations such
as CBIZ, Inc. and Philips Hue can create a comprehensive content strategy and launch a UK
blog. These SEO case studies will help you determine how your own company can improve its
website’s search rankings and create more traffic and profit.
Content quality
The goal of content marketing is to increase the number of high-quality inbound links that
result in higher Google rankings. While producing quality content is not easy, it is necessary to
maintain a high standard of information. The top two ranking factors in Google are “how to”
content and synonyms. Creating thought leadership content can earn 52% of Google’s love for
rankings. Though producing high-quality content is not an easy task, it is possible to develop a
content marketing plan for 2021. By following proper topic modeling, internal linking, and
structure, you can make your content more informative and valuable.
Link building
The MLB Program analyzes websites and recommends the best practices for link building,
including pillowing, naturalness-building, and pushing relevance and authority. The client
wanted to rank for the main keyword in the home page of his website. This is an SEO case
study that highlights how link building can impact a website’s organic search rankings. It’s
important to choose the right SEO company for your website – make sure it’s a good fit for your
business’s goals.
Keyword research
Before launching any new campaign, SEO practitioners must perform keyword research to
determine which search terms will get them the best results. Keyword research is important at
the beginning of the process, laying the foundation for future campaigns. Keyword research
can help writers brainstorm content, product owners name features, and even optimize a
website after it is published. Depending on the type of business, keyword research tactics will
differ. To get the most bang for your buck, here are three key SEO tips to optimize your
content.
To start, learning with experts’ content was analysed using Re.Signal using Google’s EAT
criteria. Success hinged on aligning searchers’ interests with content type and length. For
three months, Learning with Experts focused on content – optimisation of their category pages
and creating new blog content. Keyword research revealed 265 keywords that Learning with
Experts were missing from their competitors’ content. It was clear that content is the key to
success for this growing business.
After conducting keyword research, SEO Chatter collaborated with the company, Keyword
Chef. Together, they mapped out keywords, published 45 blog posts, and ranked among the
top 10 positions within 24 hours. This case study also included a lengthy FAQ section. In
addition to the case study, the client went from receiving 0 clicks per day to hundreds and
even thousands! In this case study, the company’s website achieved first-page rankings by
implementing a 6-step strategy that any business can apply to their website.
Competitive analysis
If you’re trying to rank well for specific keywords, competitive analysis can give you an idea of
what your competitors are doing. Using a tool like TF-IDF can help you identify what specific
content your competitors are using and why. Competitor analysis also provides insight into
your competitors’ headline strategies and internal linking strategies. This competitive analysis
will help you find out how to compete better than your competitors.
Competitive analysis of SEO case study Bluemoont can show you the areas in which your
competitors are outranking you. By doing this, you’ll know what your competitors are using to
get high SERP rankings, as well as what they’re not. For example, an SEO competitor analysis
can show you which keywords are important in your niche, how competitive they are, and
which domains you can get useful links.
An SEO competitor analysis is a crucial part of any SEO strategy, and it can vary from
company to company, depending on the niche, the target customers, and the business’ overall
goals. In general, the process can be broken down into different areas and steps. While there
isn’t a step-by-step guide to completing an SEO competitor analysis, if you want to be a leader
in your industry, competitive analysis is an essential part of your SEO strategy.
